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Direct mail & outbound

RealNex

RealNex is a commercial real estate software platform that consolidates the tools a brokerage or owner would otherwise buy separately. It is organised as four modules and nine tools under one login, covering knowledge and relationship management, financial analysis, presentation and marketing, and deal management, with CRE-trained AI layered over the data.

The core is Navigator, a workspace built on KRM, a knowledge and relationship database organised around the property rather than the contact, holding pipeline, contacts, history and alerts. MarketEdge handles financial modeling, broker opinions of value, offering memorandums and 250+ branded presentation templates. MarketPlace is the national listing and data layer, free to join, where listings can be published and syndicated in one click. RealCampaigns and RealBlast run year-round and new-listing email campaigns, Visuals produces virtual tours, renderings and aerial video tours, Vault provides secure deal rooms where every login, view and download is tracked, Insights turns activity into firm-wide dashboards and forecasts, and a mobile app includes a Tour Book for client space tours and ratings.

The platform is sold by role: investment sales, tenant representation, leasing, brokerage leadership, marketing and research. Analysis supports line-item rent rolls, escalations and vacancy, sensitivity analysis, side-by-side property and lease proposal comparison, net effective rent, and returns modelled over periods of up to 20 years on both leveraged and unleveraged scenarios, with discounted cash flow, APOD, IRR, cap rate and cash-on-cash metrics.

The company cites 40+ years in commercial real estate, a MarketPlace audience of 300,000+ active brokers and investors, 4.3M+ US properties in its national database and Top 25+ market-leading brands represented. The crawled pages do not publish subscription prices, so the cost of a given module or seat count has to be requested; demos are booked with the sales team on 281.299.3161.

Best for

Brokerage teams, owners and research groups that want CRM, underwriting, marketing collateral and listing distribution from one vendor rather than several point tools. Buyers needing published prices will have to ask.

What they do

  • Commercial real estate CRM and pipeline management (KRM)
  • Financial modeling and broker opinions of value
  • Offering memorandums and branded presentations
  • Property websites, flyers and brochures
  • Email marketing campaigns (RealCampaigns and RealBlast)
  • MarketPlace listing publication and syndication
  • Secure deal rooms with activity tracking (Vault)
  • Virtual tours, renderings and aerial video (Visuals)
  • Firm-wide dashboards and forecasting (Insights)
  • Mobile app with tenant tour book

What stands out

  • Cites 40+ years in commercial real estate and a MarketPlace audience of 300,000+ active brokers and investors.
  • National database covers 4.3M+ US properties, with Top 25+ market-leading brands represented on the platform.
  • MarketEdge includes 250+ branded presentation templates for proposals, flyers and offering memorandums.
  • Models returns over periods of up to 20 years, leveraged and unleveraged, with discounted cash flow, APOD, IRR, cap rate and cash-on-cash metrics.
  • Vault deal rooms track every login, view and download in real time during due diligence.