Knock CRM (RealPage)

Knock CRM is a front-office platform for multifamily leasing teams. It tracks prospects and residents across email, text, voice and chat from one screen, schedules and records tours, and reports on leasing activity by agent, property and region. The site's social channels point to RealPage, and RealPage's AI Leasing Agent is built directly into the CRM.

The product is sold in two packages. The Core CRM package covers sales, communication and business intelligence tools for marketing, leasing and operations teams. Knock Tours adds ID scanning to mitigate tour fraud along with tour-level analytics. Knock Now lets prospective renters self-schedule tours from any website or app, and Knock Mobile gives onsite teams the same dashboard on a phone.

AI features work across chat, text, email and voice, answering prospect questions and creating guest cards around the clock, while Call Intelligence captures call data and prospect preferences for reporting. Task management consolidates daily leasing work into a single dashboard with an engagement score, and Knock Insights and Business Insights report follow-ups, conversions, engagement and call logs for individuals, teams and regions, with drill-down reports that let leadership listen to individual calls.

Pricing is not published. The performance figures Knock cites come from named operators and pilots rather than platform-wide averages, so package contents and expected results are worth confirming in a demo.