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Auctions

Tranzon

Tranzon is a national real estate auction network formed in 1997, when a group of regional real estate auctioneers combined their local expertise under one nationwide brand. Tranzon, LLC was created to bring independent regional companies into a single auction and accelerated marketing group, and all Tranzon companies remain independently owned and operated.

The network sells commercial, residential, recreational, and land property, plus foreclosures, REO, and inherited property, through both online and live auctions, and also runs non-real-estate auctions. Sellers work with a local auctioneer who sets an auction or bid-close date, then a customized budget and marketing strategy exposes the property to buyers ahead of the sale. Tranzon's Market-Making System is the methodology it uses for accelerated sales and includes access to a proprietary database of tens of thousands of potential auction buyers.

Corporate offices are in Alabama, California, Florida, Kentucky, Maine, Pennsylvania, Texas, and Virginia, and the network of member companies reaches most of the country. The company cites over 300 years of collective experience among its professionals and says the Market-Making System has been producing results for over 25 years.

Tranzon supports the National Auctioneers Association and the National Auctioneers Foundation, and its auctioneers have raised funds through charity auctions since 2000. Auction terms, deposits, and any buyer's premium are set per property, so read the terms for the specific auction.

Best for

Owners, fiduciaries, and lenders who need a fixed sale date for commercial, land, or residential property and want a local auctioneer with national marketing behind them. Not a fit for sellers who prefer an open-ended listing.

What they do

  • Commercial property auctions
  • Residential property auctions
  • Land and recreational property auctions
  • Foreclosure and REO auctions
  • Inherited property sales
  • Online and live auction formats
  • Accelerated marketing campaigns
  • Charity and benefit auctions
  • Non-real-estate auctions

Details

AttributeValue
Founded1997
OwnershipCooperative

What stands out

  • Formed in 1997 when regional real estate auctioneers combined into a nationwide network.
  • Corporate offices in Alabama, California, Florida, Kentucky, Maine, Pennsylvania, Texas, and Virginia, with member firms reaching most of the U.S.
  • All Tranzon companies are independently owned and operated under a single auction and marketing group.
  • Says its Market-Making System has been delivering accelerated real estate sales for over 25 years.
  • Cites over 300 years of collective experience among its auction professionals.
  • Supports the National Auctioneers Association and National Auctioneers Foundation, and its auctioneers have run charity auctions since 2000.

Common questions

How does a real estate auction work for a seller?
Once a property is listed, the seller and their Tranzon representative agree on a date for bidding to conclude, for an online auction, or for the auction to be held, for a live auction. A customized budget and marketing strategy then exposes the property to prospective buyers ahead of the sale, and on auction day bidders log in or attend in person.
What is an auction, in practical terms?
An auction is any sale in which buyers compete, or bid, to determine the price of the asset being sold. Tranzon describes it as a transparent method that produces market price discovery through competitive bidding within a timeline the seller controls.