Lease-up consultants
Rentable
Rentable is an apartment listing marketplace, operated by MoveIn, Inc., where renters browse, filter, and tour verified listings. It also serves the other side of the market, connecting property owners and management companies with interested renters and selling them market data and technology services.
The company was founded in 2012 in Madison, Wisconsin by three co-founders frustrated by their own apartment hunts, and grew from that one city to more than 300 cities nationwide. It says more than 7,000,000 renters have used the service, and its site lists over 10,999,769 apartments updated daily, with pet-friendly filters, a rent affordability calculator, and dedicated search pages for apartments near college campuses.
For property managers, the paid products are lead generation from the marketplace and ApartmentIQ, a market data and competitive intelligence service. Rentable also publishes free monthly and annual rent reports, which have been cited in real estate and industry press, and offers those for syndication and content partnerships. The team is described as software development, data management, and real estate specialists, numbering more than 50.
Rentable has raised more than $10 million from investors including American Family Venture, Flyover Capital, and 4490 Ventures. The company states it is not affiliated with the separate Rentable security deposit and resident services platform operated by Rentable Technology Corp at rentable.com. Advertising and ApartmentIQ pricing are not published, so operators should request rates directly.
Best for
Multifamily owners and managers who want listing exposure and rent comparables in the roughly 300 markets Rentable covers, plus researchers citing its rent reports; it is a marketplace and data product, not a leasing or property management system.
What they do
- Apartment listing marketplace
- Lead generation for property managers
- ApartmentIQ market data and competitive intelligence
- Monthly and annual rent reports
- Rent affordability calculator
- College and campus apartment search
- Pet-friendly listing search
Details
| Attribute | Value |
|---|---|
| Founded | 2012 |
| Team size | 51-200 employees |
What stands out
- Founded in Madison, Wisconsin in 2012 and now covers more than 300 cities.
- Says more than 7,000,000 renters have used the marketplace.
- Has raised more than $10 million from American Family Venture, Flyover Capital, and 4490 Ventures.
- Describes a team of more than 50 across software development, data management, and real estate.