Modern Postcard

Modern Postcard is a direct mail and print company in Carlsbad, California. It prints and mails postcards, panoramic folded cards, booklets, newsletters and brochures, presentation folders, envelopes and letterhead, and runs the list, addressing, and USPS side of a campaign as well.

A campaign can be handled in one place: marketing consultation and direct mail planning, a layout built by the customer or by Modern's creative team, list purchase and data append, printing, mailing, and shipping. The company also sells direct mail retargeting, addressable geofencing tied to a mailing list, personalized mail, new-homebuyer mail, and web-to-print portals for corporate programs. Mailing list clean-up is included with an order, and it publishes USPS postcard regulations, list format specifications, and design best practices as reference material.

The business began in 1976 as a one-man operation producing real estate photography and printing, and now runs from a 75,000 square foot facility in Carlsbad with 125+ teammates under one roof. It reports having helped over 250,000 clients. The equipment page lists the presses, scanners, bindery, and inkjet systems it uses, including Komori Lithrone presses, Heidelberg scanners, and MCS Eagle UV inkjet systems.

Prices are not published, and a quote depends on format, quantity, paper, and mailing class. Anyone mailing a farm or seller list should confirm what the list clean-up covers and which USPS class a quote assumes.