Marketing agencies
LinnellTaylor Marketing
LinnellTaylor Marketing is a public relations and marketing agency working almost entirely in multifamily. It serves both sides of the industry — owner/operators and the suppliers who sell to them — and has taken the same approach into student housing and, more recently, hospitality.
Engagements are custom programmes built around the results a client names at the outset. The work covers strategic marketing communications plans, daily contact with industry and consumer media, executive speaker training, thought leadership placement, online review response and brand positioning. The agency says clients deal with senior practitioners rather than junior account specialists, and that every team member came from public relations, marketing or journalism.
The team has been in multifamily for more than 20 years and puts its combined industry experience at 55-plus years. It publishes The Multifamily Journal and a recurring Industry Trends Report, which double as placement channels for client stories. The firm is fully remote, with a mailing address in Denver, Colorado.
Fees are not published. Ask what the retainer covers, who on the team does the work, and how results will be measured before signing.
Best for
Multifamily owner/operators and proptech suppliers that want media relations and thought leadership from a team already inside the apartment industry. A poor fit for consumer brands outside real estate.
What they do
- Media relations and press outreach
- Thought leadership and bylined articles
- Strategic marketing communications plans
- Executive media and speaker training
- Online review response
- Brand positioning and identity
- Student housing marketing
- Hospitality marketing
What stands out
- Team has worked in multifamily for more than 20 years, with a combined 55-plus years in the industry.
- Publishes The Multifamily Journal and a recurring Industry Trends Report.
- Fully remote agency; clients are handled by senior staff rather than junior account specialists.